Blumera - vegan luxury hand-bags made locally in Los Angeles

. Posted in Beauty & Fashion

Do you love handbags as much as Carrie Bradshaw loves shoes? Then you’re going to go gaga over Blumera’s latest line of luxury purses. 

We’re not talking about traditional handbags made of leather, alligator, python…or whatever other animal designers are currently trending. Los Angeles-based Blumera designer, Mehera Blum, has been struck with animal-friendly inspiration and is launching a vegan line of ultra-luxe goodies.  

Even those not turned on by socially conscious terms such as “vegan,” are sure to fall in love with the delicately woven fabric – embroidered from head-to-toe – the perfect blend of rich sophistication and flirty fun! 

Inspired by opulent tribal fabrics, Mehera traveled deep into the mountains of Northern Thailand to discover the most captivating patterns and colors.  She returned to Los Angeles with a head full of designs, creating fully embroidered purses spotlighted by colorful motifs of vibrant red, pink, green and yellow. Every purse in Blumera’s vegan line is adorned in hand-sculpted gold trimmings and features an inspirational quote, such as: "Pure love is matchless in majesty; it has no parallel in power and there is no darkness it cannot dispel."

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Mehera originally began designing bags as a hobby. While working as an actress in Los Angeles, she suffered from mercury poisoning, an incident that temporarily robbed her of her short-term memory. In the interim, Mehera let her creative juices flow, creating a line of handbags that would soon be hanging on the arms of celebs such as Eva Mendes and Paris Hilton. Her handbags would go on to be featured in magazines such as “Life in Style,” “Vogue India” and “LX Magazine.” 

As Blumera grew and the orders poured in, Mehera set up shop in trendy West Hollywood and moved the majority of her production to Los Angeles. The Blumera boutique is worth a visit: Follow the hot-pink brick road past the idyllic garden and into an oasis of magenta and orange, where luxury handbags hang from driftwood trees… just waiting for you to take them home. 

8570 Melrose Ave
West Hollywood,
Los Angeles, CA 90069
Ph +1 720-258-6372

—by Amy Lucas

Photos: Courtesy of Blumera

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